一、定位

1、 Positioning

無(wú)論是做什么行業(yè)的生意，都要清楚地進(jìn)行定位。在小程序開(kāi)發(fā)前期，客戶(hù)要對自己的小程序進(jìn)行定位。對于小程序開(kāi)發(fā)公司來(lái)說(shuō)，擁有清晰定位的小程序開(kāi)發(fā)需求，不僅能提高開(kāi)發(fā)進(jìn)度，同時(shí)也可以減少人力物力及時(shí)間上的浪費。需求整理分析是每一個(gè)項目成功的必備條件，能使創(chuàng )始者在創(chuàng )始階段有一個(gè)較具體和全面的分析，同時(shí)也能夠把握項目的定位和商業(yè)模式，便于后期提出具體、--的解決方案。

No matter what industry you are doing, you should clearly position yourself. In the early stage of applet development, customers should position their own applet. For small program development companies, having clearly positioned small program development needs can not only improve the development progress, but also reduce the waste of human, material and time. Demand sorting and analysis is a necessary condition for the success of each project, which can enable the founder to have a more specific and comprehensive analysis in the founding stage, and grasp the positioning and business model of the project, so as to put forward specific and professional solutions in the later stage.

二、選擇

2、 Choose

小程序制作的定位明確之后，商家還要考的就是選擇合適的開(kāi)發(fā)公司。資質(zhì)、案例經(jīng)驗、團隊組織、售后服務(wù)等，都是在選擇小程序開(kāi)發(fā)公司時(shí)應該考慮的元素。

After the positioning of small program production is clear, what businesses need to test is to choose the appropriate development company. Qualification, case experience, team organization and after-sales service are all elements that should be considered when selecting a small program development company. 

三、售后服務(wù)

3、 After sales service

無(wú)論是在線(xiàn)上購物，還是線(xiàn)下實(shí)體店消費，服務(wù)都是人們十分看重的因素。在保證小程序質(zhì)量的同時(shí)，還要考慮的就是小程序開(kāi)發(fā)公司的售后服務(wù)情況。對開(kāi)發(fā)小程序有需求的人，大多對小程序的使用不太熟悉，因此，在使用過(guò)程中，客戶(hù)可能會(huì )遇到很多問(wèn)題，售后服務(wù)對客戶(hù)要更加有耐心。售后服務(wù)技術(shù)上的指導和及時(shí)的回復，能夠很大程度上解決客戶(hù)所遇到的問(wèn)題，幫助客戶(hù)更好地運營(yíng)、操作自己的小程序。

Whether online shopping or offline physical store consumption, service is a factor that people attach great importance to. While ensuring the quality of small programs, we should also consider the after-sales service of small program development companies. Most people who need to develop small programs are not familiar with the use of small programs. Therefore, in the process of use, customers may encounter many problems, and after-sales service should be more patient with customers. After sales service technical guidance and timely response can largely solve the problems encountered by customers and help customers better operate and operate their own small programs.

四、用戶(hù)體驗

4、 User experience

用戶(hù)體驗對小程序的運營(yíng)很重要。用戶(hù)體驗必須從各個(gè)方向看。例如，頁(yè)面問(wèn)題，如果小程序的頁(yè)面不符合用戶(hù)的審美，用戶(hù)體驗就不舒服。成功的產(chǎn)品與頁(yè)面設計有很大的關(guān)系。從多個(gè)方向來(lái)看，用戶(hù)體驗對小程序的運營(yíng)至關(guān)重要。

User experience is very important to the operation of applet. The user experience must be viewed from all directions. For example, if the page of the applet does not conform to the user's aesthetics, the user experience will be uncomfortable. Successful products have a lot to do with page design. From multiple perspectives, user experience is crucial to the operation of applets.

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