好的構圖能夠讓視頻的整體畫(huà)面更美觀(guān)，能夠更有效的吸引用戶(hù)前來(lái)觀(guān)看。

A good composition can make the overall picture of a video more beautiful and effectively attract users to watch.

常見(jiàn)的視頻構圖的技巧有中心點(diǎn)構圖、三分線(xiàn)構圖、對稱(chēng)性構圖、線(xiàn)條構圖、框架式構圖，各位創(chuàng )作者可以根據需要凸顯以及表達的視頻畫(huà)面來(lái)選擇構圖方式。

Common video composition techniques include center point composition, three part line composition, symmetrical composition, line composition, and frame composition. Creators can choose the composition method according to their needs to highlight and express the video image.

1、中心點(diǎn)構圖

1. Center point composition

將拍攝對象處于畫(huà)面對角線(xiàn)相交最中心的位置，這樣可以使我們畫(huà)面的主體突出且明顯。

Place the subject at the center of the diagonal intersection of the image, which can make the main body of our image prominent and prominent.

示例：被攝主體在畫(huà)面中間位置

Example: The subject is in the middle position of the screen

2、三分線(xiàn)構圖

2. Three part line composition

利用畫(huà)面上、下、左、右四條黃金分割線(xiàn)將畫(huà)面分割成九塊，在拍攝的時(shí)候將畫(huà)面主體放在三分線(xiàn)或者交點(diǎn)的位置，可以達到視覺(jué)平衡的效果。

Using the four golden lines of the top, bottom, left, and right to divide the screen into nine blocks, and placing the main body of the screen at the position of the third line or intersection during shooting can achieve visual balance.

示例：被攝主體在三分之一處

Example: The subject is at one-third of the distance

3、對稱(chēng)性構圖

3. Symmetric composition

使視頻畫(huà)面整體上下對稱(chēng)或左右對稱(chēng)，這樣的構圖會(huì )給人一種平衡穩定規整的感覺(jué)。

Make the overall video image symmetrical up and down or left and right, such a composition will give people a sense of balance, stability, and regularity.

示例：拍攝畫(huà)面左右對稱(chēng)

Example: The shooting image is symmetrical on both sides

4、線(xiàn)條構圖

4. Line composition

一般將拍攝畫(huà)面主體放在對角線(xiàn)上，使畫(huà)面形成由近及遠的具有方向感和立體感的畫(huà)面。

Generally, the subject of the shooting image is placed on the diagonal to create a directional and three-dimensional image from near to far.

示例：墻面位于畫(huà)面對角線(xiàn)上，有強烈的方向感

Example: The wall is located on the diagonal of the picture, giving a strong sense of direction

5、框架式構圖

5. Frame composition

框架式構圖是利用一些前景將主體框起來(lái)的一種構圖。常用門(mén)框、樹(shù)枝等做前景，可以將主體突出地展現在畫(huà)面上。

Frame composition is a type of composition that uses some foreground elements to frame the main body. Commonly used door frames, tree branches, etc. as foreground can highlight the subject on the screen.

示例：使門(mén)作為框架，主體人物在門(mén)后方，形成框架式構圖

Example: Using the door as a frame, with the main character behind the door, forming a framed composition

防抖是要點(diǎn)

Anti shake is the key point

在視頻拍攝過(guò)程中，一定要保證視頻畫(huà)面是平穩的，如果畫(huà)面過(guò)于抖動(dòng)，觀(guān)眾自然也不能將視頻完整的觀(guān)看下來(lái)。那么如何有效地防止視頻畫(huà)面抖動(dòng)呢？

During the video shooting process, it is important to ensure that the video image is stable. If the image is too shaking, the audience will naturally not be able to watch the video in its entirety. So how can we effectively prevent video shake?

1、使用防抖設備

1. Using anti shake devices

使用防抖設備可以有效的防止畫(huà)面抖動(dòng)，例如三腳架，防抖穩定器等，都是可以有效減少畫(huà)面抖動(dòng)的工具。

The use of anti shake devices can effectively prevent image shake, such as tripods, anti shake stabilizers, etc., which are tools that can effectively reduce image shake.

例如：在探店跟拍時(shí)，使用防抖穩定器，攝影師在運動(dòng)過(guò)程中也能夠拍攝出穩定的視頻畫(huà)面

For example, when following photos in a store, using an anti shake stabilizer allows the photographer to capture stable video footage during movement

2、畫(huà)面主體穩定

2. The main body of the screen is stable

當被攝主體有大幅度的動(dòng)作時(shí)，可以適當調節鏡頭與被攝主體的距離，遠離被攝主體，這樣在被攝主體有大幅度動(dòng)作時(shí)，也能夠清晰完整的拍攝出來(lái)被攝主體的動(dòng)作畫(huà)面。

When the subject has significant movements, the distance between the lens and the subject can be adjusted appropriately to stay away from the subject. This way, when the subject has significant movements, the action picture of the subject can also be clearly and completely captured.

通過(guò)運鏡提升視頻畫(huà)面豐富度

Enhancing video richness through mirror operation

1、拍攝技巧

1. Shooting techniques

通過(guò)不同的拍攝角度方式來(lái)多方面展現被攝主體，例如使用遠景，全景，中景，近景，特寫(xiě)等拍攝技巧，能夠多方位呈現視頻主體所要展現的內容。

By using different shooting angles to present the subject in multiple ways, such as using shooting techniques such as long range, panoramic, mid range, close-up, and close-up, it is possible to present the content that the video subject wants to present in multiple directions.

遠景能夠展現周?chē)h(huán)境和畫(huà)面主體的關(guān)系，特寫(xiě)則會(huì )表現出來(lái)畫(huà)面主體的細微動(dòng)作甚至表情等。

Long shots can showcase the relationship between the surrounding environment and the subject of the picture, while close-up shots can depict the subtle movements and even expressions of the subject.

2、運鏡技巧

2. Mirror operation skills

使用不同的鏡頭語(yǔ)言來(lái)展現被攝主體與環(huán)境的關(guān)系。例如推、拉、搖、移、跟等不同的運鏡方式，能夠使視頻畫(huà)面動(dòng)起來(lái)，讓用戶(hù)產(chǎn)生強烈的視覺(jué)沖擊感。

Use different lens languages to showcase the relationship between the subject and the environment. For example, different mirror operation methods such as pushing, pulling, shaking, moving, and following can make the video image move and create a strong visual impact for users.

3、增加記憶點(diǎn)

3. Increase memory points

在拍攝視頻時(shí)可以適當增加一些獨有的記憶點(diǎn)，比如設置獨有的開(kāi)場(chǎng)手勢，或設計一個(gè)有自身特點(diǎn)的畫(huà)面背景，這樣可以讓觀(guān)眾一眼看出來(lái)是你獨特的視頻內容。

When shooting a video, it is possible to add some unique memory points, such as setting unique opening gestures or designing a unique visual background, so that the audience can see at a glance that it is your unique video content.

四注意光線(xiàn)的運用

Pay attention to the use of light

1、合理運用自然光

1. Reasonable use of natural light

在光線(xiàn)充足時(shí)，合理運用自然光，能夠使被攝主體清晰且自然的展現在視頻畫(huà)面。

When there is sufficient light, the reasonable use of natural light can make the subject of the camera appear clear and natural in the video image.

例如去室外進(jìn)行拍攝錄制，或是利用從窗戶(hù)照進(jìn)來(lái)的自然日光進(jìn)行拍攝，這樣能夠使拍攝內容更富有表現力。

For example, going outdoors for shooting and recording, or using natural sunlight shining through windows for shooting, can make the shooting content more expressive.

2、巧妙進(jìn)行布光

2. Cleverly apply lighting

當光線(xiàn)較暗或在夜晚拍攝時(shí)，我們可以合理地進(jìn)行布光來(lái)營(yíng)造出我們想要的氛圍感。

When the light is dim or shooting at night, we can arrange the lighting reasonably to create the atmosphere we want.

我們可以設置一盞主光燈照亮被攝主體，然后再適當增加輪廓光使主體不會(huì )顯得突兀，最后設置背景燈來(lái)調節主體和背景的邊界，這樣就可以拍攝出來(lái)清晰的視頻畫(huà)面啦！

We can set up a main light to illuminate the subject, then increase the contour light appropriately to prevent the subject from appearing abrupt, and finally set up a background light to adjust the boundary between the subject and background, so that we can capture a clear video picture!